THE KERATIN STORY, FROM THE FIRST STYLIST TO USE IT IN TORONTO

  Is there a remedy for frizz, or the kind of curly hair that puffs up when there’s moisture in the air? When the Brazilian Keratine treatment came out a few years ago, it was heralded as the magic solution. Better than harsh, chemical straighteners, better than the Japanese method. More effective and less time-consuming than constant blow drying. It re-texturized the hair, and sealed in colour and shine. For some, blow drying was unnecessary. For the first time, they had wash-and-wear hair that was in better condition than ever. Others could take advantage of their natural curls...